Victoria Beckham Spring 2009

The woman formerly known as Posh Spice has launched a dress collection, and, believe it or not, it's one of the hottest things going in New York this week. It should come as no surprise that Victoria Beckham is an entrepreneur to be taken seriously; she's already launched dVb denim and sunglasses, and her fragrance, which was previously unavailable here, is soon headed to the States. But her sheaths and shift dresses, which we're told several major retailers are vying to offer exclusively, will sell not on the power of her name but on the sophistication of their cut and fit.