A one block open street and greenspace in the epicenter of downtown Montreal has been shut down and transformed into a relatively large stage and exhibition area. For four days, the space will showcase a slew of designers, graphic artists, musicians and DJs.
The Festival Mode & Design (Fashion and Design Festival) describes itself on it's website as "A rich and diversified program is offered on two stages, one of them reserved to emerging fashion design. You will discover the trends for the summer at one of the terraces, built especially for the occasion. During the Fashion & Design Festival, McGill College Avenue becomes the place to be from 5 to 7 and all in good company. In a relaxing and open ambiance, you will enjoy fashion shows, followed by live performances from singers, musicians and well-known DJs."
We ditched out from work for a spell to pop by yesterday, hang out in the sun and catch a glimpse of what will be in store for the rest of the weekend.
Models get prepped.
DESIGN
Trendmill.com Project Manager Mathieu Bedard hides from the paparazzi!
NO!
Montreal artist/designer/muse (and our personal friend) ROZA throwing down a massive art piece
CENTRE-SUD REPRESENT
You can get prints of Roza's shirts at the Screen Printing Booth
Some Street Style Attendees
This photo makes us sad that we didn't have many friends in highschool.
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